OCTOBUDDY

Grip the Moment, Capture the Magic. OCTOBUDDY came to us for a refreshed visual identity and an expanded brand system to support their rapid growth. We began by developing bold, strategic messaging to ground the brand and connect with a growing audience. Building on that foundation, I crafted a vibrant new color palette, custom iconography, branded patterns, and sample applications—bringing the refreshed identity to life across every touchpoint.